The company has been famous for its El Primero movement, which defined much of its existence. Jean-Claude Biver once said that finding Zenith’s place in the LVMH group and its unique message was one of his toughest challenges. Last week I took out Zenith’s b’day boy and its techno cousin for a stroll in the summer Vienna and the experience is well worth a dedicated chapter. In this series we showcase mechanical and artistic wonders that were especially designed for women and others originally for men that come alive on spirited ladies’ wrists.
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